After receiving complaints from people who were subscribed to the magazine, editor-in-chief Valerie Latona issued an apology email to those who complained. Part of the email read as follows:
“You are all in good company (why I’m emailing you all together) as you all agree Shape has made a terrible mistake in putting LeAnn Rimes on the cover,” ... “Please know that putting her on the cover was not meant to put a husband-stealer on a pedestal – but to show (through her story) how we are all human."
The article was meant to read as how working out strongly helped LeAnne Rimes get through a tough time in her life. Isn't that what the magazine is about? Using working out as an answer in living a healthy life style? With this in mind, I feel as though the editor-in-chief should not have apologized. They did no wrong in publishing a story about how someone enjoyed working out.
Or maybe a better solution was to think this all through BEFORE running/publishing the story.....Maybe then Shape magazine wouldn't have found themselves in a PR CRISIS.
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