Making PRofessional Waves. This is a networking site for RWU PRSSA members, people who are interested in Public Relations, or those who want to know what is happening at Roger Williams University regarding public relations. Feel free to dive in and share your comments and news. Please post only information that is constructive and public relations related. Enjoy!

Sunday, December 12

Should Shape have apologized?

Roughly a month ago, Shape Magazine was highly criticized for placing a 'homewrecker' on the cover of their magazine.Country singer LeAnn Rimes was the cover of the October issue just months after the media discovered her affair with married actor Eddie Cibrian.

After receiving complaints from people who were subscribed to the magazine, editor-in-chief Valerie Latona issued an apology email to those who complained. Part of the email read as follows:

“You are all in good company (why I’m emailing you all together) as you all agree Shape has made a terrible mistake in putting LeAnn Rimes on the cover,” ... “Please know that putting her on the cover was not meant to put a husband-stealer on a pedestal – but to show (through her story) how we are all human."


The article was meant to read as how working out strongly helped LeAnne Rimes get through a tough time in her life. Isn't that what the magazine is about? Using working out as an answer in living a healthy life style? With this in mind, I feel as though the editor-in-chief should not have apologized. They did no wrong in publishing a story about how someone enjoyed working out.



Or maybe a better solution was to think this all through BEFORE running/publishing the story.....Maybe then Shape magazine wouldn't have found themselves in a PR CRISIS.


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