With many of us entering the real world shortly, I came across this article that has both interesting and helpful information to be aware of if you are looking for a job in Public Relations. As many of us are aware, the industry has been and continues to grow into something it never was even just ten years ago. It is important for those who are looking for a PR job to understanding the differences and similarities between the old and the new way the field works. Also, it is helpful to have a diverse knowledge base and understanding of the business world. PR professionals have to be aware of the different areas of social media and properly manage these connections. Finally, it is important to be aware of all different aspects of an organization and work with different departments to ensure the companies best image. Younger adults just coming out of college may be inexperienced; however they have the desire to learn and change with the field. These individuals are also more technologically savvy than older people in the field, giving them an upper hand. Even in a tough economy, there are still great opportunities available and people willing to do their best to accomplish their goals.
http://publicrelationsblogger.com/2010/05/public-relations-today-what-it-means.html
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